Do I need a website?


To help you decide whether you need a website

Web sites design and development company, Scotland

If you are browsing our website it is more than likely that you indeed need one for yourself, or your company. It is worth taking a moment, though, to consider your precise needs concerning the internet. It may only benefit you if you know what kind of website and additional services you require, and if you are fully aware of the possibilities in this domain.



First of all, if the answer is ‘YES’ to at least one of the following questions you may need a website:

  • Do you own a company or are you self-employed?
  • Do you have a project or professional activity (a company, charity organization, a foundation, a community, etc.) you need to promote?
  • Are you planning to start a company or an organization and need to achieve as much exposure as possible?
  • Do you advertise your business or project in the traditional media?

If you are in any of these situations you may want to consider having a website. If you don’t you may be losing potential business or opportunities.

If you are a company owner, director or a self-employed specialist you may find that it is easier and cheaper to advertise yourself online. Possessing a website enables a company or interest of any size to reach bilions of people. Your business is just one click away, ready and available for everyone to browse through. It is also vastly cheaper in comparison to advertisement via traditional media such as newspapers or television. Also - the internet market grows much faster than any other.



If you have a project or activity (charity organization, a foundation, a community, etc.) and you need to promote it - a web page is exactly what you need. You can communicate with ease the nature of your activity. You can inspire investment at the corporate or retail level or garner funding and cooperation.

If you are planning on starting a company you may want to consider having a website even before any actual opening, for pre-release promotion. Appearing on the search engines takes time, so try to do it as soon as you have completed a business plan. Also, if budget restrictions are a consideration, as is understandably common for new businesses, a website is always cheaper than newspaper or television advertising. Contextual advertising reaches the precise, defined and targeted group of customers searching for your product or service, with ease and not expense.

If you currently advertise in traditional media you my wish to consider complementing it with online promotion. There are a vast array of benefits it can bring to your business.